The National Writing Project is a network of educators improving the teaching of writing across the United States, active for nearly fifty years. Its website has a job most sites don't: it has to represent a nationwide network of local sites, each with its own programs, people, and geography.
Untuck was the principal studio on the engagement, leading design and the client relationship. Rootstuff was the development partner: the build described here is the part we carried.
The brief
The platform needed to serve several audiences at once: teachers looking for professional development near them, site directors managing their local presence, and partners and funders who need to understand the scale of the network at a glance. The centerpiece requirement was discovery: a teacher in any county in America should be able to find their nearest NWP site quickly.
The build
We developed the platform on Craft CMS, chosen for exactly this shape of problem: highly structured content (sites, programs, resources, people) that editors need to manage without a developer in the loop.
The interactive map is the heart of it. Every NWP site in the country is plotted and searchable, connecting visitors to their local network chapter with the least possible friction. Behind it, the content architecture keeps each site's information consistent and current, so the map is a living directory rather than a snapshot that ages. Untuck's design gave the network its voice; our job was to make every piece of it real, fast, and manageable.
Where it stands
The platform serves the network day in and day out, connecting educators to writing programs and professional development resources across the country. The editorial team runs it themselves, which was always the measure of success: a national organization's digital home that doesn't need us in the room, with the quiet infrastructure underneath that means it keeps working anyway.